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抹茶饮料在西方的流行
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抹茶饮料在西方的流行
许多人点了冰抹茶拿铁，这种拿铁有绿色的、奶油色的（白巧克力味）、紫色的（蓝莓味）。 
双语精读
The glass is greener
杯子变绿了
It was a freezing winter's day in London as patrons jostled in a poky outpost of Blank Street, a coffee-shop chain. You might have expected them to pick up a warming cappuccino.
那是伦敦的一个寒冷冬日，客人们挤在“空白街”咖啡连锁店的一个狭窄分店里。你可能以为他们会买一杯热乎乎的卡布奇诺。
Instead, many placed orders for iced matcha lattes, which arrived in shades of green, cream (white-chocolate flavour) or purple (blueberry). Such is the craze for matcha that fans are willing to risk frostbite to get their hands on one.
相反，许多人点了冰抹茶拿铁，这种拿铁有绿色的、奶油色的（白巧克力味）、紫色的（蓝莓味）。人们对抹茶就是这么狂热，抹茶爱好者们甘愿冒着冻伤的风险也要端一杯在手中。
In Japan, the world's leading producer of matcha, the export value of tea in 2023 rose by 33% from the previous year.
日本是世界上最主要的抹茶生产国，日本2023年的抹茶出口值比前一年增长了33%。
Matcha is big on social media: videos tagged #Matcha on TikTok have more than 15bn views. Fans share recipes and teach their followers how to tell a high-quality matcha powder from a shoddy one.
抹茶在社交媒体上很火爆：TikTok上带有“抹茶”标签的视频浏览量已超过150亿次。抹茶爱好者们分享食谱，并教关注者如何区分高质量的抹茶粉和劣质的抹茶粉。
(Apparently they should look for "ceremonial grade", which has a vibrant hue, fine texture and higher price tag.)
（显然，他们应该寻找“礼仪级”的抹茶粉，这种抹茶粉颜色鲜艳，粉质细腻，价格也更贵。）
Asia is responsible for more than 40% of matcha consumption: as well as going into bottled, pre-mixed drinks, the powder is used in ice cream, biscuits and mochi (rice cakes). What explains the drink's newfound popularity outside Asia?
亚洲的抹茶消费量占全球的40%以上：除了用于瓶装预调饮料外，抹茶粉还用于冰淇淋、饼干和麻糬（一种米糕）中。是什么让抹茶饮料最近开始在亚洲以外的地区受到欢迎？
Matcha mavens tout it as a healthier alternative to coffee. Some studies suggest that green tea's antioxidants can help stave off cardiovascular disease, improve gut health and speed up metabolism.
抹茶内行们将其标榜为比咖啡更健康的替代品。一些研究表明，绿茶的抗氧化剂有助于预防心血管疾病、改善肠道健康、加快新陈代谢。
It also gives a steady boost of energy, compared with the surge and crash of a cup of joe. A coffee contains around 100-200mg of caffeine; a matcha contains around 70mg, as well as l-theanine, an amino acid, which together improve concentration and alertness.
抹茶还能稳定地提神，不像咖啡那样会让人快速亢奋又疲惫不堪。一杯咖啡含有大约100至200毫克的咖啡因，一杯抹茶含有大约70毫克的咖啡因，以及一种叫做茶氨酸的氨基酸，这些物质能共同提高注意力和警觉性。
Gen Z and millennials-who drink less coffee than their elders, spend more time online and care about wellness-are seeking it out. The irony is that much of matcha's growth in the West is driven by flavoured matcha lattes, which are crammed with sugar.
Z世代和千禧一代比长辈喝咖啡更少、上网时间更多，也更关心健康，他们发掘了抹茶。讽刺的是，抹茶在西方的流行主要是由风味抹茶拿铁推动的，而这些拿铁中含有大量的糖。
The future may not be all that sweet, however. Tea production in Japan is decreasing, as is the area of land being used for cultivation; farmers are retiring and are put off by rising prices for fertiliser and other essentials.
然而，抹茶的未来可能并不那么甜蜜。日本的茶叶产量正在下降，用于种茶的土地面积也在减少，农民正在退休，并因化肥和其他必需品价格上涨而不愿种茶。
Lovers of the trendy iced beverage may soon feel a chill when it comes to their bill.
喜欢喝这种时髦冰饮的人可能很快就会在结账时感到一阵寒意。
词汇预习
- consumption [高考]
美[kənˈsʌmpʃn] | 英[kənˈsʌmpʃn]
n. 消费；消耗；肺痨 - concentration [高考]
美[ˌkɑːnsnˈtreɪʃn] | 英[ˌkɒnsnˈtreɪʃn]
n. 集中；专心；浓度 - greener [高考]
美['grɪnə] | 英['gri:nə]
n. 生手， 没经验的人 - boost [高考]
美[buːst] | 英[buːst]
v. 提高；增加；鼓励；举起；为...做宣传
n. 增加；推进；鼓励 - growth [高考]
美[ɡroʊθ] | 英[ɡrəʊθ]
n. 【U】增长；生长；发展；种植
n. 【C】生长物；【医】瘤;赘生物 - media [高考]
美[ˈmiːdiə] | 英[ˈmiːdiə]
n. 传播媒介；(medium的复数)媒体；新闻媒介 - previous [高考]
美[ˈpriːviəs] | 英[ˈpriːviəs]
adj. 以前的；先于；在 ... 之前 - alternative [高考]
美[ɔːlˈtɜːrnətɪv] | 英[ɔːlˈtɜːnətɪv]
adj. 两者择一的；供选择的；非主流的
n. 二者择一；供替代的选择 - steady [高考]
美[ˈstedi] | 英[ˈstedi]
adj.稳定的；稳固的；坚定的
v.使稳固；使稳定；(变得)稳固；使坚定
adv.稳定地，稳固地
n. 关系固定的情侣 ；固定支架 - export [高考]
美[ɪkˈspɔːrt , ˈekspɔːrt] | 英[ɪkˈspɔːt , ˈekspɔːt]
n. 输出，出口；出口商品
v. 输出物资，输出，出口
adj.输出的 - freezing [高考]
美[ˈfriːzɪŋ] | 英[ˈfriːzɪŋ]
adj. 冰冻的；严寒的；冷冻用的
n. 冰冻 - powder [高考]
美[ˈpaʊdər] | 英[ˈpaʊdə(r)]
n. 粉末；粉；火药；细雪
vt. 洒粉于；使变成粉；重击
vi. 变成粉；涂粉 - acid [高考]
美[ˈæsɪd] | 英[ˈæsɪd]
adj.酸味的;尖刻的;酸的;酸性的
n.[化]酸;酸味物质 - speed up [高考]
美[spiːd ʌp] | 英[spiːd ʌp]
加快速度 - flavour [高考]
美[ˈfleɪvər] | 英[ˈfleɪvə(r)]
n. 味道；风味；韵味
vt. 给...加味；给...增添风趣 - ceremonial [高考]
美[ˌserɪˈmoʊniəl] | 英[ˌserɪˈməʊniəl]
n. 仪式
adj. 仪式的 - chill [四级]
美[tʃɪl] | 英[tʃɪl]
v.（使）冷却; 使冰冷; 使恐惧
n. 害怕; 着凉; 寒冷
adj.（天气）寒冷的 - high-quality [四级]
美['haɪkw'ɒlɪtɪ] | 英['haɪkw'ɒlɪtɪ]
adj. 高质量的；高级的 - surge [四级]
美[sɜːrdʒ] | 英[sɜːdʒ]
n. 汹涌；波涛；猛增
v. 汹涌；涌起；激增；[海]缆绳滑脱 - metabolism [四级]
美[məˈtæbəlɪzəm] | 英[məˈtæbəlɪzəm]
n. 新陈代谢 - beverage [四级]
美[ˈbevərɪdʒ] | 英[ˈbevərɪdʒ]
n. 饮料 - gut [四级]
美[ɡʌt] | 英[ɡʌt]
n. 内脏；肠子；勇气，胆量；直觉，本能；(用于制网球拍、琴弦等的) 肠线
vt. 取出内脏；摧毁（内部）
adj. 本能的；（问题等）根本的 - stave [四级]
美[stev] | 英[steɪv]
n. 桶板；窄板；诗句；诗节；五线谱表
v. 敲破；穿孔；挡开；避开；快步走动 - amino [四级]
美[ə'miːnəʊ] | 英[ə'miːnəʊ]
adj. 氨基的
pref. 表示“氨基” - cultivation [四级]
美[ˌkʌltɪˈveɪʃn] | 英[ˌkʌltɪˈveɪʃn]
n. 教化；培养；耕作 - caffeine [四级]
美[ˈkæfiːn] | 英[ˈkæfiːn]
n. 咖啡因 - texture [四级]
美[ˈtekstʃər] | 英[ˈtekstʃə(r)]
n. 质地；手感；口感；组织；结构；纹理；特点
vt. 给予结构 - responsible for [四级]
美[rɪˈspɑnsəbəl fɔr] | 英[riˈspɔnsəbl fɔ:]
负责 是 ... 的原因 - leading [四级]
美[ˈliːdɪŋ , ˈledɪŋ] | 英[ˈliːdɪŋ , ˈledɪŋ]
adj. 领导的；指导的；主要的；在前的 - craze [六级]
美[krez] | 英[kreɪz]
n. 狂热；风尚；裂纹
v. 使发狂；出现裂纹 - trendy [六级]
美[ˈtrɛndi] | 英[ˈtrendi]
adj. [口]流行的；赶时髦的 - irony [六级]
美[ˈaɪrəni] | 英[ˈaɪrəni]
n. 反讽；讽剌之事 - vibrant [专四]
美[ˈvaɪbrənt] | 英[ˈvaɪbrənt]
adj. 震颤的；响亮的；充满活力的；精力充沛的；(色彩)鲜明的 - shoddy [专八]
美[ˈʃɑdi] | 英[ˈʃɒdi]
adj. 劣质的
n. 软再生毛(织物)；劣质品 - tout [专八]
美[taʊt] | 英[taʊt]
v. 兜售；高价卖；刺探；吹捧
n. 贩子 - outpost [雅思]
美[ˈaʊtpoʊst] | 英[ˈaʊtpəʊst]
n. 前哨；偏远居民区；前哨基地；警戒部队
重点讲解
The glass is greener
杯子变绿了
jostle v. 挤；推；搡
【例】The football fans jostled into the stadium.
足球迷们推搡着挤进了体育场。
【近义词】crowd into （人群）挤进某地
pick sth/sb up
1. 把某物捡起来
【例】He picked up the plastic bottle on the floor.
他把地上的塑料瓶捡了起来。
2. 拿走某物；取走某物
【例】I picked up my coat from the cleaners.
我从干洗店取回了大衣。
3.开车接某人
【例】The bus picks up passengers outside the airport.
公共汽车在机场外接送乘客。
It was a freezing winter’s day in London as patrons jostled in a poky outpost of Blank Street, a coffee-shop chain. You might have expected them to pick up a warming cappuccino.
那是伦敦的一个寒冷冬日，客人们挤在“空白街”咖啡连锁店的一个狭窄分店里。你可能以为他们会买一杯热乎乎的卡布奇诺。
jostle v. 挤；推；搡
【例】The football fans jostled into the stadium.
足球迷们推搡着挤进了体育场。
【近义词】crowd into （人群）挤进某地
pick sth/sb up
1. 把某物捡起来
【例】He picked up the plastic bottle on the floor.
他把地上的塑料瓶捡了起来。
2. 拿走某物；取走某物
【例】I picked up my coat from the cleaners.
我从干洗店取回了大衣。
3.开车接某人
【例】The bus picks up passengers outside the airport.
公共汽车在机场外接送乘客。
Instead, many placed orders for iced matcha lattes, which arrived in shades of green, cream (white-chocolate flavour) or purple (blueberry). Such is the craze for matcha that fans are willing to risk frostbite to get their hands on one.
相反，许多人点了冰抹茶拿铁，这种拿铁有绿色的、奶油色的（白巧克力味）、紫色的（蓝莓味）。人们对抹茶就是这么狂热，抹茶爱好者们甘愿冒着冻伤的风险也要端一杯在手中。
In Japan, the world’s leading producer of matcha, the export value of tea in 2023 rose by 33% from the previous year.
日本是世界上最主要的抹茶生产国，日本2023年的抹茶出口值比前一年增长了33%。
tell A from B 把A和B区分开
【例】Can you tell Tom from his twin brother?
你能分得出汤姆和他的双胞胎弟弟吗？
【搭配】tell A and B apart 区分A和B
【例】Can you tell Tom and his twin brother apart?
你能分清汤姆和他的双胞胎弟弟吗？
【近义词】differentiate/distinguish A from B
把A和B区分开
shoddy adj. 劣质的
【例】shoddy goods 劣质商品
【近义词】substandard adj. 不合格的
【反义词】quality adj. 优质的
Matcha is big on social media: videos tagged #Matcha on TikTok have more than 15bn views. Fans share recipes and teach their followers how to tell a high-quality matcha powder from a shoddy one.
抹茶在社交媒体上很火爆：TikTok上带有“抹茶”标签的视频浏览量已超过150亿次。抹茶爱好者们分享食谱，并教关注者如何区分高质量的抹茶粉和劣质的抹茶粉。
tell A from B 把A和B区分开
【例】Can you tell Tom from his twin brother?
你能分得出汤姆和他的双胞胎弟弟吗？
【搭配】tell A and B apart 区分A和B
【例】Can you tell Tom and his twin brother apart?
你能分清汤姆和他的双胞胎弟弟吗？
【近义词】differentiate/distinguish A from B
把A和B区分开
shoddy adj. 劣质的
【例】shoddy goods 劣质商品
【近义词】substandard adj. 不合格的
【反义词】quality adj. 优质的
(Apparently they should look for “ceremonial grade”, which has a vibrant hue, fine texture and higher price tag.)
（显然，他们应该寻找“礼仪级”的抹茶粉，这种抹茶粉颜色鲜艳，粉质细腻，价格也更贵。）
vibrant adj. 充满生机的；鲜艳的；响亮的
【例】vibrant streets 热闹的街道
the vibrant red 鲜艳的红色
a vibrant voice 响亮的声音
Asia is responsible for more than 40% of matcha consumption: as well as going into bottled, pre-mixed drinks, the powder is used in ice cream, biscuits and mochi (rice cakes). What explains the drink’s newfound popularity outside Asia?
亚洲的抹茶消费量占全球的40%以上：除了用于瓶装预调饮料外，抹茶粉还用于冰淇淋、饼干和麻糬（一种米糕）中。是什么让抹茶饮料最近开始在亚洲以外的地区受到欢迎？
vibrant adj. 充满生机的；鲜艳的；响亮的
【例】vibrant streets 热闹的街道
the vibrant red 鲜艳的红色
a vibrant voice 响亮的声音
Matcha mavens tout it as a healthier alternative to coffee. Some studies suggest that green tea’s antioxidants can help stave off cardiovascular disease, improve gut health and speed up metabolism.
抹茶内行们将其标榜为比咖啡更健康的替代品。一些研究表明，绿茶的抗氧化剂有助于预防心血管疾病、改善肠道健康、加快新陈代谢。
stave sth off 暂时挡住坏事
【例】I ate some snacks to stave off hunger.
我吃了点零食，暂时填填肚子。
【拓展】stave n. 木棍；木棒
alert adj. & v.
1. 作形容词：警觉的；机敏的
【例】Doing puzzles regularly keeps your mind alert.
经常做解谜游戏会让你的头脑保持敏锐。
【搭配】be alert to sth 注意到；意识到
【例】Parents should be alert to sudden changes in children's behaviour.
父母应该对孩子行为的突然变化有所警觉。
2. 作动词：报警；使警觉
【例】Neighbors quickly alerted the emergency services.
邻居很快向紧急服务中心报了警。
It also gives a steady boost of energy, compared with the surge and crash of a cup of joe. A coffee contains around 100-200mg of caffeine; a matcha contains around 70mg, as well as l-theanine, an amino acid, which together improve concentration and alertness.
抹茶还能稳定地提神，不像咖啡那样会让人快速亢奋又疲惫不堪。一杯咖啡含有大约100至200毫克的咖啡因，一杯抹茶含有大约70毫克的咖啡因，以及一种叫做茶氨酸的氨基酸，这些物质能共同提高注意力和警觉性。
stave sth off 暂时挡住坏事
【例】I ate some snacks to stave off hunger.
我吃了点零食，暂时填填肚子。
【拓展】stave n. 木棍；木棒
alert adj. & v.
1. 作形容词：警觉的；机敏的
【例】Doing puzzles regularly keeps your mind alert.
经常做解谜游戏会让你的头脑保持敏锐。
【搭配】be alert to sth 注意到；意识到
【例】Parents should be alert to sudden changes in children's behaviour.
父母应该对孩子行为的突然变化有所警觉。
2. 作动词：报警；使警觉
【例】Neighbors quickly alerted the emergency services.
邻居很快向紧急服务中心报了警。
Gen Z and millennials—who drink less coffee than their elders, spend more time online and care about wellness—are seeking it out. The irony is that much of matcha’s growth in the West is driven by flavoured matcha lattes, which are crammed with sugar.
Z世代和千禧一代比长辈喝咖啡更少、上网时间更多，也更关心健康，他们发掘了抹茶。讽刺的是，抹茶在西方的流行主要是由风味抹茶拿铁推动的，而这些拿铁中含有大量的糖。
be crammed with 充满了某物
【例】The suitcase is crammed with clothes.
行李箱里塞满了衣服。
【搭配】cram sth into... 把某物塞进某地
【例】I crammed the clothes into the suitcase.
我把衣服塞进行李箱
【近义词】be stuffed with sth 被塞满了某物
be packed with sth 充满了某物
The future may not be all that sweet, however. Tea production in Japan is decreasing, as is the area of land being used for cultivation; farmers are retiring and are put off by rising prices for fertiliser and other essentials.
然而，抹茶的未来可能并不那么甜蜜。日本的茶叶产量正在下降，用于种茶的土地面积也在减少，农民正在退休，并因化肥和其他必需品价格上涨而不愿种茶。
put sb off 使疏远；使反感
【例】His rude manners put people off.
他的粗鲁举止让人反感。
People are put off by his rude manners.
因为他的粗鲁举止，人们对他感到反感。
【辨析】put sth off 推迟某事
【例】They decided to put off the wedding.
他们决定推迟婚礼。
Lovers of the trendy iced beverage may soon feel a chill when it comes to their bill.
喜欢喝这种时髦冰饮的人可能很快就会在结账时感到一阵寒意。
put sb off 使疏远；使反感
【例】His rude manners put people off.
他的粗鲁举止让人反感。
People are put off by his rude manners.
因为他的粗鲁举止，人们对他感到反感。
【辨析】put sth off 推迟某事
【例】They decided to put off the wedding.
他们决定推迟婚礼。
课后练习
The description of the scene in Blank Street shows that ____.
A. people in London prefer iced drinks even in winter
B. Blank Street is a very popular coffee-shop chain
C. there is a great craze for matcha among people
D. Japanese food and drinks are trendy in LondonWhy are the young people outside Asia so fond of matcha?
A. Because social media are full of matcha advertisements.
B. Because matcha is versatile and can also be used in food.
C. Because matcha is considered healthy and refreshing.
D. Because matcha is stronger and tastier than coffee.What does "feel a chill" in the last sentence mean?
A. People will be shocked by the increased price of matcha.
B. People will gradually lose interest in the matcha beverage.
C. People will worry about the health risks of too much sugar.
D. People will continue to drink matcha lattes in cold weather.She was ____ by the long and tiring bus ride.
A. picked up
B. staved off
C. crammed
D. put off
